

It didn’t take long for Katie to establish a rather hefty following, with a popular Instagram account and YouTube channel, soon becoming one of the most popular YouTube makeup artists around. Keen to demonstrate there is more than one way to do your makeup, Katie used her experience of being a makeup artist and began taking to Instagram to share crisp editorial shots that we would usually see within a glossy magazine. Passionate about the transformative power that makeup has, Katie Jane Hughes has set the bar when it comes to creativity. Katie Jane Hughes Image source: Instagram And throughout his extremely successful career, Manny MUA has worked with global beauty brands and has even launched his own cosmetics brand, Lunar Beauty. Making history, Manny became the first male brand ambassador for Maybelline, proving his popularity and influential power online.

Using his knowledge and expertise from his time as a makeup artist, Manny has taken his skills online, creating an all-new career for himself. Since creating his YouTube channel in 2014, Manny regularly uploads detailed makeup looks, tutorials and shares his top tips.

Having worked in the likes of Sephora and MAC, Manny MUA is well-known for being a YouTube makeup artist. Now, with over 1.4 million followers on Instagram alone, Jamie is a force to be reckoned with and we can’t wait to see where her career takes her next! Manny MUA Image source: Instagram As now, Jamie is one of the biggest names in the industry, with a limited-edition MAC lipstick named after her, as well as her very own makeup collection. Vieve is a brand created from Jamie’s passion for makeup artistry and the positive impact she believes makeup can have. During this time, she regularly posted her own makeup looks to her social media channels, which in turn, led to her followers travelling to get their makeup done by her.Īfter some time, Jamie’s follower count continued to soar and was even invited on her very first press trip, which is when she decided to focus her attention on combining her love and talent for makeup artistry, with the Internet.Īnd although a big step, it was most definitely one that paid off. Having found a passion in makeup and beauty, Jamie’s name is one that is continuing to grow in popularity within the industry, and for good reason, too.īased in Glasgow, Jamie began her career in beauty as a makeup artist, working on popular beauty counters. And although they are now taking a step back from their online careers and platforms, we couldn’t start this blog without mentioning the two women who made it possible! Jamie Genevieve Image source: Instagram The sister duo truly kick-started the change from makeup artists to influencers, helping to shape the entire influencer marketing industry, whilst making the beauty industry what it is today. The pair shared their skills online, uploading to YouTube and amassing millions of loyal followers.
MAC MAKEUP TUTORIALS YOUTUBE PROFESSIONAL
Sam and Nic Chapman worked as professional makeup artists, working for the likes of MAC and painting the faces of many celebrities. Sam and Nic Chapman Image source: Instagram

So with that in mind, we’re going to take a look at some of the most successful YouTube makeup artists turned influencers. In 2017, the global beauty industry was worth $465bn and is predicted to be worth an estimated $750bn by 2024 - impressive, huh? The beauty industry is bigger than ever before, and is continuing to grow. Over time, social media influencers have been combining more traditional skill sets with social media and the Internet, which has since become the ultimate powerhouse combination.įrom gym-fanatics becoming well-known health and fitness influencers to fashion lovers turning their passion into an online career, it has opened many doors for people around the world. Influencers are continuing to take over online space and proving just how powerful they are.
